Are your Facebook Ads Working?

Ready, aim, fire! Are you using Facebook Ads? How are your ads doing? Facebook ads is a great tool for events and brand to use to increase awareness, gain leads, and drive more engagement. If you are not using ads, you should and if you are already actively using ads...

Turn Leads Into Advocates

An audience of 100,000 people = 90% response rate…right? This is not a fact. Often times, companies believe that a large social media audience equals an immediate return on investment. In a recent post from Mark Schaefer, he says this: Most of the time, your social...

Are You Prepared For Crisis?

In the past few months we have witnessed major events unfold. A child killed by an alligator, a singer killed while making an appearance to her fans and a night of dancing turned deadly; all of these incidences have been extremely tragic and the loss of life is...