Turn Leads Into Advocates

An audience of 100,000 people = 90% response rate…right? This is not a fact. Often times, companies believe that a large social media audience equals an immediate return on investment. In a recent post from Mark Schaefer, he says this: Most of the time, your social...

Do You Have What It Takes?

Doors open and the rush to get the best seat in the house overtakes the venue. Your hashtag starts flowing with exciting conversation. You can feel the energy of the room but this also means its game time. Working an event means high pressure and non stop work. The...